East Riding of Yorkshire Council is working to better understand our town centres. To do this we are monitoring footfall in key locations is some of our town centres. This will give a broad indication of how many people use our town centres, and provide evidence for when they are most busy and what impacts visitor numbers.
An interactive map illustrates the location of town centre sensors.
The town centre monitoring system works by noting passing WiFi enabled devices. It collects and then pseudonymises the MAC addresses that pass by a location.
The data we collect does not allow us to identify you. However, anyone can opt out of this data collection by turning off their Wi-Fi or putting any mobile devices into airplane mode.
An annual report will be made available to the public via the East Riding Local Economic Assessment.